Ocean 5 Strategies Blog
How to Develop a Digital GovCon Marketing Plan
With reduced access to government buildings for business development teams, government contractors are turning to digital marketing. Government contractors have very different marketing needs from B2B or B2C businesses, given that government contractors already know...
What is Digital Marketing?
Digital marketing, like any type of marketing, is a technique to engage with and influence your potential customers – but unlike other types of marketing, it’s done solely through the internet. At the macro level, digital marketing refers to a suite of online...
Finding the Best SEO Company for Your Needs
When it comes to SEO and digital marketing, you have a huge range of options available to you. With so many agencies, individual SEO professionals and others in the field, how do you choose the ideal partner for your needs? At Ocean 5 Strategies, we're proud to offer...
4 Web Design Company Tips to Improve the User Experience
The term “user experience” – or UX – refers to a website visitor’s perception of how the site looks, functions and facilitates the achievement of that visitor’s goals. But why is UX important? Ask 100 web designers why sites need to have a great UX and 99 of them are...
Using Service Area Pages to Boost Local SEO Strategies
If your business provides products or services to clients in a city (or tightly defined geography) – or if you have a brick-and-mortar business that is accessible to your clients– local SEO is one of the most effective digital marketing tools available to you today....
How Inbound Marketing Benefits GovCon and B2G
If you are a government contractor—or if you market to government entities—inbound govcon marketing efforts can provide a significant return on investment.
Website Design — Growth Agency vs. Digital Marketing Agency
Earlier in our series on website design companies, we discussed the differences between a Freelance Website Designer and a Web Design Agency. We also compared a Website Design Company with a Growth Agency. In this article, we take a closer look at the growth...
Website Design — Design Company vs. Growth Agency
When looking for a custom website design it can be hard to know where to begin. After all, there are so many different design companies out there and they all seem to offer a different level of service. It’s important to ask yourself what level of service your...
How Digital Marketing Helps Government Contractors Grow
Content marketing is a critical component of a comprehensive SEO plan, but you can’t create great content until you identify your target market and audience.
Website Design — Agency vs. Freelancer
If you are looking for a custom website design, where do you begin? There are a multitude of website design companies: There are companies that focus solely on website design. There are marketing agencies that incorporate website design as part of their...
