Content marketing is a critical component of a comprehensive SEO plan, but you can’t create great content until you identify your target market and audience.
Digital Marketing / SEO
Is SEO Right for My Company?
Search Engine Optimization (SEO) is a structured process, driven by data and analysis, to increase the visibility of your website online.
How to Shoot Great Videos Using Your Phone
Shooting great videos for your business is no longer prohibitively expensive. With a smartphone and less than $50 in equipment, you can be adding great videos to your marketing content. Get the top 10 tips checklist!
Website Design to Play Bigger Role in SEO-Latest Google Update
Google recently announced upcoming changes that will increase the importance of website design and its influence on search engine optimization (SEO). Learn new SEO ranking metrics for page experience ranking using Core Web Vitals.
Business Development and Marketing Tactics During Social Distancing
The top priorities and purchasing behaviors of businesses and government have drastically changed from just a few weeks ago. What should you be doing right now?
Critical Zoom Tips for Hosts and Attendees
The biggest, most important recommendation I have is to not assume that your attendees know how to use Zoom. This is the mother of all tips and tricks.
8 Signs Your Website Needs a Facelift
Does Your Website Need a Facelift (or Even a Complete Overhaul)? It’s sometimes hard to decide when to do a website refresh, and a comprehensive evaluation takes time, skills and tools to do an in-depth analysis. However, you can ask yourself a few simple...
4 Ways Your Website is Driving Visitors Away
Whether you are selling to consumers, business professionals, or federal buyers, you are selling to humans—and humans leverage the internet to make decisions. Your buyers will be researching in order to educate themselves about their problem, potential...
Cut Out Time and Cost with Growth Driven Design (GDD)
Growth Driven Design (GDD) gets websites online and generating revenue with less upfront cost than the traditional website development methods. Traditional Website Development Process Let’s assume we are planning to build a website with 100 pages, the process...
Will You Suffer From Google’s Mobile-Friendly Website Policy?
Google announced its mobile-friendly website policy and it has serious implications for anyone who relies on being found online, and specifically on a mobile device. Some announcements are bigger than others and this one is a doozie. Here’s a direct quote from the...
