Digital Marketing / SEO

SEO Rules Change Yet Again!

SEO Rules Change Yet Again!

Google uses over 200 algorithms to rank web pages, and they change the rules frequently, which has a direct impact on how Search Engine Optimization works. Here’s some news about the latest change—Google Authorship is Dead.   What is Google Authorship? Google...

When Great Branding Just Isn’t Enough

When Great Branding Just Isn’t Enough

When does top-notch branding NOT deliver? First, some background... We were recently engaged by a client to redevelop the branding for a company in Northern Virgina—logo design, website design and development, brand messaging, corporate identity materials, etc. We...